Rugby World Cup 2011

New Zealand promised a 'stadium of four million' and is now preparing to become a nation of four million hosts when it welcomes 20 competing nations and more than 60,000 international rugby fans for the 2011 Rugby World Cup.

The IRB Rugby World Cup (RWC) is one of the largest sporting events in the world. Held every four years, the inaugural tournament took place in New Zealand and Australia in 1987 and returns to New Zealand in 2011.

The eyes of the world will be on New Zealand as host of the 2011 World Cup, giving the country an opportunity to raise its profile on the global stage as a holiday and event destination. More than 60,000 international rugby fans and 2,000 international media are expected in New Zealand for the tournament, which will be seen by an estimated global audience of over four billion.

As well as the spectacle of the RWC tournament, 2011 will see a national festival where locals and visitors alike can experience the best New Zealand has to offer.

  • Tourism New Zealand's Role

    Rugby World Cup 2011 (RWC 2011) offers an enormous opportunity for the country's tourism industry. Tourism New Zealand is focussed on making sure rugby fans consider New Zealand not just...

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    The Giant Rugby Ball

    The giant inflatable Rugby Ball is a unique venue that has already gained huge exposure for New Zealand as the host of Rugby World Cup 2011. Since 2007, the Ball...

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  • RWC 2011 Newsletters

    Keep up to date with preparations for the 2011 Rugby World Cup tournament. These quarterly updates will keep you in the loop with what's happening, who's doing what and how...

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