Developing NZ Tourism
Tourism is one of New Zealand's largest export industries,
second only to the dairy industry in terms of foreign exchange
earnings. It employs one in 10 New Zealanders and has the potential
to improve the economies of communities around the country.
Section Highlights
New Zealand's reputation as a visitor destination relies on our
ability to consistently provide world-class visitor experiences
with a distinctly New Zealand flavour. Making sure our visitors get
what they are looking for when they come here on holiday is
important: quality products and services, a warm welcome, authentic
experiences, useful travel information and a relatively pristine
natural environment.
Developing the tourism industry requires regional tourism
organisations, operators, Government and other industry groups to
work together.
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Tourism contributes close to 10 per cent of New Zealand's gross domestic product and both directly and indirectly employs nearly one in ten New Zealanders. From publicly listed companies...
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New Zealand's reputation as a visitor destination relies on our ability to consistently provide world-class visitor experiences with a distinctly New Zealand flavour. By making sure we send our...
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Approved Destination Status (ADS) is an arrangement between the
Chinese Government and another country, that lets Chinese holiday
travellers visit a country in a tour group.
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Responsible tourism is about respecting, protecting and benefiting local communities, cultures and the environment. For travellers, this can mean making holiday choices with these concerns in mind, from the...
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Last Updated on: 11 January 2012
Travel sellers put destinations and products on the shelf and into the hands of consumers. Whether that 'shelf' is the website of an online travel seller or a brochure...
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Last Updated on: 11 January 2012
Tourism New Zealand's familiarisation (famil) programme brings more than 100 of the most influential international senior managers, product managers and retail front-line agents to New Zealand every year. The...
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