Developing your Tourism Business

The information on these pages is for tourism operators wanting to work with Tourism New Zealand to enhance their business.

Tourism New Zealand supports the development of the industry in New Zealand by:

  • helping connect operators to the trade through events and famils,
  • connecting travellers with travel sellers through newzealand.com,
  • supporting the development of Chinese tourism to New Zealand, and 
  • through its committments to the Visitor Information Network, i-SITES, and the Qualmark quality assurance programme.   

Learn more about how your tourism business can benefit from the tools, resources and development opportunities available.

  • Working with the trade

    Tourism New Zealand works with travel sellers from across all of our offshore markets to ensure they have a good understanding of New Zealand, that they offer the products...

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  • A guide to newzealand.com

    This section has been developed to help operators and the tourism industry make the most of newzealand.com, Tourism New Zealand's consumer website, as part of their marketing activity....

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  • Qualmark quality assurance

    Qualmark helps make sure we deliver 100% Pure New Zealand experiences to our visitors by providing a national quality and environmental accreditation system. Jointly owned by Tourism New...

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  • i-SITE New Zealand

    i-SITE New Zealand is our official Visitor Information Network. There are over 80 i-SITE Visitor Centres around New Zealand, which provide international visitors, domestic travellers and locals with comprehensive,...

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  • China Market Development Unit

    Tourism New Zealand is working to maximise the opportunities available from the growing numbers of Chinese visitors to New Zealand.

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  • Responsible Tourism

    Responsible tourism is about respecting, protecting and benefiting local communities, cultures and the environment. For travellers, this can mean making holiday choices with these concerns in mind, from the...

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  • Resources to support your tourism business

    The documents below provide additional resources to support you in building your tourism business.

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