Australia is New Zealand's largest inbound tourism market,
accounting for almost half of all visitors. There were 1,203,648
Australian total visitor arrivals to New Zealand for the year ended
October 2013, up 4.2 per cent from the previous 12 months (source:
Statistics New Zealand, Immigration Travel and Migration
The Australian market provides over 470,000 holiday visitors per
year generating a total of more than 5 million holiday stay days.
Total tourism expenditure accounts for $2.247 billion NZD (source:
International Visitor Survey - YE December 2013). Fuelled by a
strong economy, its proximity and an appetite for international
travel, Australia will continue to be essential to New Zealand's
The Australian market has been performing really well, with
excellent growth in holiday arrivals and forward bookings continue
to look extremely positive.