11 - 20 September 2010
Ten front line travel sellers from the smaller cities around
Shanghai; Hangzhou, Nanjing, Chengdu, Tianjin and Dalian, were
hosted on a famil to enrich their regional and product knowledge to
support Tourism New Zealand's efforts to expand into
2ndtier cities.
The agents gained first hand knowledge of traditional regions
such as Auckland, Rotorua, Christchurch and Queenstown as
well as discovering newer destinations for the China market such as
Waitomo, Bay of Plenty and Lake Tekapo.
Arriving just a week after the major earthquake, they were able
to see for themselves that Christchurch was open for business for
their clients.
Half of the group had never been to New Zealand before and most
were surprised at the number of different types of products
available. They all saw the possibilities of developing
different itineraries for the different needs of their
customers.