The Pacific Asia Travel Association (PATA) announced its
2012 Grand and Gold Award winners in Bangkok this week - with
Tourism New Zealand taking out the Grand Award - Marketing for its
Rugby World Cup 2011 campaign.
Tourism New Zealand was commended for the quality of its entry
which was one of 189 entries received from 79 organisations and
PATA Grand Awards are presented to outstanding entries in four
principal categories: Marketing; Education and Training;
Environment; and Heritage and Culture.
Tourism New Zealand Acting General Manager Asia Kate Necklen
attended the awards ceremony on Saturday 21, 2012 in Kuala Lumpur
to receive the award.
Read the PATA press release here