The New Zealand Hotel Industry Conference was held on Thursday
12 May in Auckland.
Tourism New Zealand CE Kevin Bowler, in conjunction with
Contagion's Dean Taylor and Air New Zealand's GM of Online and
Leisure David Simmons presented to the delegates about the use of
online and social media in the hotel industry.
The presenters outlined the benefits and 'need to knows' of social
media before creating a fictional hotel as a case study, to outline
how to maximise the use and impact of social media in a hotel
The presentation is available for download below.