Kiwi Link Japan and South Korea got underway yesterday in Tokyo,
providing a clear vote of confidence the Japanese tourism market is
continuing to rebuild after March's earthquake in north-eastern
A dozen New Zealand tourism delegates travelled to Tokyo and
will then travel on to Osaka, before the majority move on to Seoul
in South Korea on 16 June.
A total of 40 Japanese travel sellers are attending the events
in Japan. While in the Korean capital, the delegates will make a
series of sales calls to key wholesalers.
Tourism New Zealand General Manager Asia Markets, Mark Frood
says the turnout was positive for New Zealand's tourism industry,
particularly in light of recent events in Japan.
"The Kia Kaha attitude is alive and well in Japan. Travel
sellers have been keen to attend Kiwi Link and are optimistic about
growing arrivals into New Zealand. The event works well for both
travel sellers and New Zealand operators by developing and
enhancing relationships. The energy within the first round of
meetings in Tokyo yesterday reflected the desire to work together
on recovery of the Japan market.
"In January this year we were experiencing exceptional interest
from both Japan and Korea, with visitor numbers showing growth of
10 percent and 6.4 percent respectively. Despite recent events in
Christchurch and in Japan, given the added Air New Zealand capacity
from December we envisage the market returning to growth later this
The Kiwi Link, bi-annual event provided an opportunity to
introduce Tourism New Zealand new Regional Manager Japan Korea Nick
Mudge to the New Zealand operators. Nick will start on 20 June.
- For more information on the Japan and Korea market.