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TRENZ offers 'golden opportunity' for Kiwi operators

Date Published: 4 May 2011

News that more than 290 international travel buyers will attend TRENZ 2011 offers a "golden opportunity" for Kiwi tourism businesses looking to showcase their products and services, says Tourism New Zealand Chief Executive Kevin Bowler.

The premier travel trade event is being held from 22 - 25 May in Queenstown, giving New Zealand operators a chance to network and do business with influential buyers from key markets including Australia, China, Japan, UK and USA.

He said applications for this year's event had been strong, with event organisers Tourism Industry Association recently announcing a higher-than-expected turnout of more than 290 travel buyers and 280 exhibitors.

"The high level of interest is particularly pleasing given the tough period many operators have been through. This event, held in beautiful Queenstown, offers a golden opportunity for New Zealand businesses to drum up new business and for overseas buyers to see the vast array of memorable and popular experiences New Zealand has to offer."

In total, more than 900 delegates are scheduled to attend TRENZ 2011, including a strong contingent of international and domestic media.

Tourism New Zealand is a major sponsor and supporter of the event, alongside industry partners including Air New Zealand and Qantas.