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Canada

Market Overview

Canadian visitor arrivals totalled 47,792 in 2007, a 4 per cent increase on 2006.

North America Market Update

Annie Dundas, Regional Manager North America - August 2008

VIEW MARKET UPDATE

The upward trend in Canadian visitors continues with 52,437 arrivals in the year ending July 2008, an 11.9 per cent increase on the previous year. This number is expected to rise on average by 4.9 per cent annually between 2008 and 2014.

The arrival of Air New Zealand’s direct flights from Vancouver to Auckland in early November 2007 signalled a positive future for our second fastest growing tourism market, and should continue the strong growth recorded out of Canada in recent months.

In the year ended March 2007, Canadian visitors contributed NZ$152 million to the economy; the eighth largest spend from an individual country. Canadians tend to stay longer than the average visitor, travel more widely and leave the country highly satisfied.


Quick Facts:

Population

33,212,396 (Jul 2008 est.)

Key regions/cities

Ontario ( Toronto ), British Columbia ( Vancouver ), Alberta , Montreal

Leave entitlement

2-3 weeks

Currency

Canadian dollar (CAD)

Exchange rate

NZ$1 - C$0.708 (18 September 2008)

GDP growth estimated

1% for 2008 (July 2008 est.)

Per capita GDP (PPP)

$38,400 (2007 est.)

Forecast growth in travel to New Zealand 2008-2014 average

4.9% per annum

Average expenditure per visit
(Holiday Arrivals)

NZ$2,974 (YE Mar 2008)

Median length of stay
(Holiday Arrivals)

12 days (YE Mar 2008)

Direct routes into New Zealand

Vancouver - Auckland (Air New Zealand)

This information was last updated on 18 September 2008. Visit our sources for further information.

Sources: Tourism New Zealand Regional Rap, www.tourismresearch.govt.nz Ministry of Tourism, www.economist.com Australia Country Briefing, www.reuters.com Exchange Rates, www.cia.gov World Factbook, www.tourismresearch.govt.nz/Data--Analysis/International-tourism/ IVA and IVS, www.tourismresearch.govt.nz/Data--Analysis/Forecasts/2008---2014-Forecasts-National/ Forecasts 2008-2014
 


 

 
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