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What's On 'Spring Ski'
With a bumper ski season predicted, two new 'What's On' ads have been created to lure Aussies for a spring ski holiday.
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'What do you say UK?' Campaign Launch
The United Kingdom is New Zealand's second largest tourist market. While New Zealand remains popular with British travellers, this campaign is designed to give them a reason to 'come now'.
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Tourism New Zealand ()
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'What do you say UK?' Campaign Launch
The new UK campaign features real British travellers in New Zealand talking about their holiday. It is designed to capture the value of word of mouth.
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Tourism New Zealand ()
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'What do you say UK?' Campaign Launch
Tourism New Zealand's $7.3 million 'What do you say UK?' campaign will be the largest tourism campaign New Zealand has ever run in the United Kingdom.
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Tourism New Zealand ()
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What's On Spring 2008 - Flower Market
Now in it's third year, 'What's On' has seen Australian holiday days during spring (September, October, November) increase by 12.8 per cent, or 135,000 total days per annum since it was launched in July 2006. The 2008 campaign runs from July till the end of September.
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What's On Spring 2008 - Wash Basin
New Zealand is putting on a fresh face for spring. The 'What's On' spring 2008 campaign features two 30 second ads which will run alongside six 15 second ads showcasing New Zealand regions.
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Please credit Tourism New Zealand
Please credit Tourism New Zealand () |
Rugby Ball in London
During the All Blacks rugby tour to the UK in November 2008, New Zealand's giant Rugby Ball will be installed in London. The giant inflatable ball will give New Zealand and a new 100% Pure New Zealand tourism campaign a huge profile boost.
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Qualmark Green Launch
Qualmark Chief Executive Geoff Penrose says Qualmark Green gives the New Zealand tourism industry a practical tool for achieving its environmental goals.
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Qualmark Green Enviro-ratings
From August 2008 Qualmark licensed tourism operators and businesses will be able to apply for Enviro-Gold, Enviro-Silver and Enviro-Bronze ratings depending on their environmental performance.
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Tourism Minister Launches Qualmark Green
Qualmark's new environmental criteria were unveiled today (May 27) by Tourism Minister Damien O’Connor.
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What's On Winter Campaign
The 'Winter Wonderland' campaign will run in Australia on television, outdoors, in cinemas and online from 4 May to 5 July 2008.
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What's On Autumn Campaign
Visitor numbers from Australia have increased by over nine per cent since the launch of the first 'What's On' campaign in August 2006. We hope to see this trend continue with the launch of the new autumn campaign.
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What's On Autumn Campaign
In the latest 'What's On' campaign, New Zealand is paying homage to Australia's national colours and turning New Zealand 'Green and Gold'
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Beckham takes a break from training in Wellington
15,000 hysterical school kids flocked to David Beckham's LA Galaxy training session in Wellington last week in the lead up to their match against the Wellington Phoenix.
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David Beckham is greeted at Wellington airport
A hongi with Wellington Kaumatua was part of David Beckham's traditional Maori welcome on arrival.
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David Beckham with kapa haka performers
David Beckham arrives in Wellington to a traditional Maori welcome (powhiri).
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NZ Paradise Week Screen and Tokyo backdrop
Coinciding with Tourism New Zealand's new $1.8 million 100% Pure New Zealand campaign launching into the Japanese market, there has been a huge surge in interest in the Japanese version of newzealand.com jumping from an average of 9,000 visits a week to over 80 thousand in the week ending 11 November 2007.
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NZ Paradise Week Taonga
Minister of Tourism Mr Damien O'Connor, Carver Will Ngakuru, Japan Consul General Mr. Okabe and Kaumatua John Klaricich at the Hokianga blessing of the taonga Mr O'Connor will present to the Japanese Government.
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Media Kit - New Zealand and Canon Picture Perfect Pairing a First in Japan
In a campaign launching 3 November in Japan, Tourism New Zealand and Canon Marketing Japan will promote New Zealand through Canon’s Powershot brand of digital cameras.
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Tana Umaga outside the rugby ball in Paris
Tana Umaga joined Tourism New Zealand in Paris to launch the Front Row Rugby Club, an online community that will help draw visitors to New Zealand for the 2011 World Cup
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Audience watches audio visual display inside the Giant Rugby Ball
The rugby ball attracted between 1500 - 2000 visitors a day. Audiences were treated to spectacular audio visual displays that gave them a taste of what it's like to visit New Zealand.
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Media outside the rugby ball
A steady stream of media covered the Ball during the first few days of public openings including ESPN, Channel Five Live, BBC 1 News, CNN News and all the key French television stations.
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Congratulations France, and queues of people outside the giant rugby ball
Congratulations France, "We'll see you in New Zealand in 2011", New Zealand's giant rugby ball, Paris, France.
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Giant Rugby Ball, evening, with the Eiffel Tower, Paris
The giant rugby ball backed by the Eiffel Tower in the evening light, Paris
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Tourism New Zealand ()
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Tanga Umanga, Captain of Tourism NZ's Virtual Front Row Rugby Club
Tana Umanga, Captain of Tourism New Zealand's Virtual Front Row Rugby Club, inside the Giant Rugby Ball, Paris
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Tourism New Zealand ()
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PM Helen Clark, Rugby Ball Venue Blessing
Prime Minister Helen Clark in front of the Rugby Ball Venue, Paris, France for the Dawn Blessing, 5 October 2007. Contact simonef@tnz.govt.nz for hi res file.
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Kapa Haka Group Celebrate Giant Rugby Ball Blessing
The blessing stems from the Maori traditional ceremony of Tomo Whare (blessing of the House.) The custom invoked to bless any house or structure in New Zealand is designed to bestow goodwill on the land that the building stands on and those that live in it. On this occasion it formed part of a cultural exchange with the city of Paris.
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Haka training, Paris
Haka training for punters waiting to get into the Giant Rugby Ball, Paris
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Tourism New Zealand ()
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Giant Rugby Ball and surrounds, view from the Eiffel Tower, Paris
Giant Rugby Ball and surrounds, view from the Eiffel Tower, Paris
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Tourism New Zealand ()
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NZ Prime Minister, Helen Clark and Paris Deputy Mayor, Mr Pascal Cherki
NZ Prime Minister, Helen Clark, officially declared the giant rugby Ball ‘open’ to kick-off New Zealand’s Rugby World Cup 2011 campaign. Officials who attended included Paris Deputy Mayor, Mr Pascal Cherki, Michel Dumont Mayor of the 7th Arondissement, Sarah Dennis, New Zealand Ambassador in France.
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PM Helen Clark and Maori Warriors
NZ Prime Minister, Helen Clark, officially declared the giant rugby Ball ‘open’ to kick-off New Zealand’s Rugby World Cup 2011 campaign. As part of the official opening New Zealand singer, Hinewehi Mohi, and the Rangimarie Kapa Haka group performed a haka (Maori war dance) and a Maori cultural blessing of the Ball.
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Rugby Ball Blessing Official Party
NZ Prime Minister, Helen Clark, officially declared the giant rugby Ball ‘open’ to kick-off New Zealand’s Rugby World Cup 2011 campaign. Paris Deputy Mayor, Mr Pascal Cherki, Michel Dumont Mayor of the 7th Arondissement, Sarah Dennis, New Zealand Ambassador in France attended.
As part of the official opening New Zealand singer, Hinewehi Mohi, and the Rangimarie Kapa Haka group performed a haka (Maori war dance) and a Maori cultural blessing of the Ball.
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PM Helen Clark before dawn Blessing
New Zealand Prime Minister, Helen Clark, officially declared the giant rugby Ball ‘open’ to kick-off New Zealand’s Rugby World Cup 2011 campaign. Contact simonef@tnz.govt.nz for hi res file.
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Congratulations France, See You In New Zealand in 2011 and cars, giant rugby ball, Paris
Congratulations France, "See You In New Zealand in 2011", on New Zealand's giant rugby ball, Paris, France.
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Bruno Trouble and the Prime Minister
Bruno Trouble, Louis Vuitton, and NZ Prime Minister Helen Clark at the opening of New Zealand's giant rugby ball in Paris, France.
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John Kirwan, Darren Hughes MP and Yuka Lagrange-Gansser at the opening of the giant rugby ball in Paris
John Kirwan, Darren Hughes MP, and Yuka Lagrange-Gansser, Moet and Chandon at the opening of New Zealand's giant Rugby Ball in Paris, France.
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Jock Hobbs (NZRU) and Hayley Westenra
Jock Hobbs (NZRU) and Hayley Westenra attend the opening of New Zealand's giant rugby ball in Paris, France.
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Annie Dundas (TNZ) and Bridget Gee (MFAT)
Annie Dundas (TNZ Paris Manager) and Bridget Gee (Cultural & Media Relations Manager, NZ Embassy, Paris) attend the opening of New Zealand's giant Rugby Ball in Paris, France.
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Hinewehi Mohi and Mike Mizrahi
Maori singer Hinewehi Mohi and Mike Mizrahi, Inside Out creative director and project leader, at the opening of New Zealand's giant rugby ball venue. As part of the official opening Hinewehi Mohi, and the Rangimarie Kapa Haka group performed a haka (Maori war dance) and a Maori cultural blessing of the Ball.
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Michael Becker, KEA Campers and Hayley Westenra
Michael Becker, Executive Director, KEA Campers and Hayley Westenra at the opening of New Zealand's giant rugby ball, Paris, France.
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Rachel Gregan (Chef) and Bridget Gee (MFAT)
New Zealand Chef Rachel Gregan and Bridget Gee (Cultural & Media Relations Manager, NZ Embassy Paris) at the opening of New Zealand's giant Rugby Ball in Paris, France.
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George Hickton, Tourism New Zealand CEO and Mike Mizrahi, Paris
George Hickton, Tourism New Zealand CEO and Mike Mizrahi, Inside Out creative director and project leader, at the opening of New Zealand's giant rugby ball, Paris, France.
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Bridget Gee (MFAT) and Andy Leslie (NZRU)
Bridget Gee (Cultural & Media Relations Manager, NZ Embassy Paris) and Andy Leslie (NZRU) attend the opening of New Zealand's giant Rugby Ball in Paris, France.
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PM Helen Clark with New Zealand Chefs Rachel Gregan and Peter Gordon
PM Helen Clark with New Zealand Chefs Rachel Gregan and Peter Gordon at the opening of the New Zealand giant Rugby Ball in Paris, France.
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Interior Audio Visual Presentation
A spectacular audio visual covers the entire ceiling and walls of New Zealand's giant Rugby Ball, and the technology required to project on the oval surface is a world first.
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Interior giant rugby ball showing big screen haka
The interior of the giant rugby ball in Paris, showing a big screen haka (low res only)
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Audio Visual Presentation inside Rugby Ball
A spectacular audio visual covers the entire ceiling and walls of the Ball, and the technology required to project on the oval surface is a world first.
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Rugby Ball Venue Interior
A spectacular audio visual covers the entire ceiling and walls of the New Zealand Giant Rugby Ball, and the technology required to project on the oval surface is a world first.
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New Zealand's Giant Rugby Ball
The official unveiling of the “100% Pure New Zealand” rugby Ball – that measures 25 metres long and 12 metres high – took place in Paris at the foot of the Eiffel Tower at le Champ de Mars during sunrise.
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YouTube 100% Pure New Zealand Channel
Part of the global launch of the latest 100% Pure New Zealand campaign includes a 100% Pure New Zealand channel on YouTube.
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YouTube Homepage Screen Grab
The latest 100% Pure New Zealand campaign was launched globally on social networking site YouTube on 17 September 2007.
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Rugby Ball Venue Exterior
For the last three weeks of RWC 2007 a giant rugby ball hosted rugby fans and promoted New Zealand in Paris, France.
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100% Pure New Zealand
A new era for 100% Pure New Zealand
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100% Pure New Zealand
A new era for 100% Pure New Zealand
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100% Pure New Zealand
A new era for 100% Pure New Zealand
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100 % Pure New Zealand (Low Res only)
A new era for 100% Pure New Zealand (Low Res only)
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100 % Pure New Zealand (Low Res only)
A new era for 100% Pure New Zealand (Low Res only)
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100% Pure New Zealand (Low Res only)
A new era for 100% Pure New Zealand (Low Res only)
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100% Pure New Zealand (Low Res only)
A new era for 100% Pure New Zealand (Low Res only)
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Google Earth
Dr Craig Nevill-Manning
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Google Earth
Screen Grab of the information on Google Earth's new tourism layer
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Google Earth
An example of destination information on Google Earth's new tourism layer with Tourism New Zealand.
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(Please credit to Tourism New Zealand)
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Google Earth
The navigation menu for Google Earth's tourism layer.
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Google Earth
Information as displayed on Google Earth's New Zealand tourism layer.
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Green & Gold Campaign
I-site staff all over New Zealand join in giving Australian visitors a green and gold welcome.
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Green & Gold Campaign
The Christchurch i-SITE staff get in to the fun of the campaign.
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Mauri Ora Exhibition, Tokyo Japan.
Kapa Haka performance by the Te Puia cultural group at Ueno Station in Tokyo as part of the Mauri Ora activities.
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(Please credit Tourism New Zealand)
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Mauri Ora Exhibition, Tokyo Japan, opening ceremony
The Maori king, King Tuheitia Paki, opens the Mauri Ora Exhibition in Japan.
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(Please credit Tourism New Zealand)
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What's On Tourism NZ Australian campaign
New Tourism New Zealand campaign launched in Australia on 2 August 2006. See below for more images, and Latest News section for media release.
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l16127
(Please attribute copyright to Tourism New Zealand) |
What's On - Adrenalin Advertisement
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(lease attribute copyright to Tourism New Zealand) |
What's On - Advertisement
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f49690
(Please copyright Tourism New Zealand) |
What's On Ad_4
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(Please copyright Tourism New Zealand) |
America's Cup Valencia
The Mayor of Valencia, Rita Barbera, receives New Zealand's gift to the people of Valencia
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America's Cup Valencia
Prime Minister Helen Clark faces international media at the opening event in Valencia.
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America's Cup Valencia
The Mayor of Valencia and Prime Minister Helen Clark at the opening night event.
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America's Cup Valencia
The 100% Pure New Zealand brand frames the waka brought over for the America's Cup in Valencia
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Related Website
Tourism New Zealand's image library has thousands of great photos.
Image Library
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