Visitor Profiles

The information included in these Visitor Profiles is designed to help the tourism industry guide their business decisions, providing information about our visitors including their preferences, behaviours, expectations of a New Zealand holiday, and what motivates them to come here.

The Visitor Profiles can help guide the design of a new product or service, or help refine existing tourism experiences to ensure they’re delivering the best experience to our visitors.

	Lauren Melbourne, Australia Age: 37 Work: Lawyer Family: Married
	Xiao Bai Shanghai, China Age: 34 Work: Senior Executive Family: Married
	Melissa Los Angeles, USA Age: 37 Work: Senior Executive Family: Married with one child
	James London, United Kingdom Age: 47 Work: Marketing Director Family: Married
	Stefan Frankfurt, Germany Age: 39 Work: Finance Manager Family: Married
	Takuya Tokyo, Japan Age: 39 Work: Partnership Manager Family: Married