Tourism New Zealand’s China Market Development Unit took part in the annual joint operation with Police, the New Zealand Transport Agency (NZTA) and the Department of Conservation (DOC).
“We regularly take part in spot checks to ensure Approved Destination Status (ADS) tours are providing high quality experiences to our Chinese visitors,” says Paul Yeo, Industry Relations Manager.
ADS refers to the agreement in place between the New Zealand and Chinese Governments, that allows ADS group tours to be conducted in New Zealand.
Tour operators and guides must adhere to a set of quality standards in order to receive ADS approval before they can run ADS tours in New Zealand.
“It was great to see that the vast majority of those we checked were providing a fantastic service to our Chinese visitors with only a few infringements given out, mainly for passengers not using their seatbelts at all times.”
The spot checks support Tourism New Zealand’s work to improve road safety and educate visiting drivers, which included the recent social media campaign targeted at Chinese visitors arriving over the Chinese New Year holiday period. The campaign provided information about New Zealand road safety to visitors before they arrived so they could prepare.
“It’s important to educate international visitors about New Zealand’s roads so they know how to stay safe once they arrive. New Zealand roads are very different from what they have at home so it’s good to remind them of that and to be aware of the changes.”
“Once visitors are in the country the spot checks reinforce safe driving and ensure visitors are aware and following our safety regulations.”