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Australia

  1. The south island’s West Coast and Northland will feature in Australia’s high rating lifestyle programme, The Living Room, as part of a regional push to encourage Australians to visit in autumn.

  2. Better insights lead to better decisions: Understanding more about our international visitors means we can make more effective decisions around investment and business design.

  3. Tourism New Zealand has just released updated research that provides high-level information about New Zealand’s key international visitor markets: Australia, China, United Kingdom, United States, Germany and Japan.

  4. A winter holiday combining the contrasting attractions of the Central North Island is being promoted to Australians.

  5. Wellington's creative and cultural attractions plus a scenic Marlborough trip are being promoted to lure Australians here for an autumn break.

  6. A $3.2m tourism drive starts this week to help spread regional growth beyond the popular tourist destinations.

  7. Tourism New Zealand is targeting Australian skiers with a short summer campaign to draw them to the South Island’s slopes next winter.

  8. Access to new data has enabled Tourism New Zealand to better measure the coverage and impact of its trade marketing activity in nine key markets.

  9. A new campaign is underway to get more Australians basing themselves in Christchurch for an autumn holiday next year.

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