Tools for your business

The information on these pages is for tourism operators wanting to work with Tourism New Zealand to enhance their business.

Tourism New Zealand supports the development of the industry in New Zealand by:

  • helping connect operators to the trade through events and famils,
  • connecting travellers with travel sellers through,
  • supporting the development of Chinese tourism to New Zealand, and 
  • through its committments to the Visitor Information Network, i-SITES, and the Qualmark quality assurance programme.   

Learn more about how your tourism business can benefit from the tools, resources and development opportunities available.

  1. Our tourism sector is world-leading, full of innovative, passionate and dedicated people doing good things for our home and communities.

  2. Need business advice or support? Qualmark is operating an advisory service to support tourism businesses as they navigate the impacts of COVID-19.

  3. Qualmark is New Zealand tourism’s official quality assurance organisation, providing a trusted guide to quality travel experiences

  4. We are running a series of regular webinars to make sure industry are well informed and supported.

  5. View recordings of our previous industry webinars and learn more about the markets we target, our activity in these and what audiences in these markets are looking for.

  6. is Tourism New Zealand's consumer website that is used to market New Zealand to potential travellers.

  7. New Zealand is a special place, and everyone who lives and travels here has a responsibility to look after it. The Tiaki Promise is a commitment to care for New Zealand while travelling.

  8. i-SITE Visitor Information Centres are an important part of the distribution channel for tourism businesses. They help to ensure international and domestic visitors are doing and spending more while they travel around New Zealand.

  9. We do a lot of work with the tourism industry to promote New Zealand internationally, this often results in positive international media coverage for the destination. Media coverage can be worth millions of dollars in advertising value to an individual businesses or regions featured.

  10. Tourism New Zealand works with travel sellers across all key offshore markets to ensure they have a good understanding of New Zealand, that they offer the products Tourism New Zealand’s target market wants to buy and that they are passionate about selling New Zealand as a holiday destination.

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