Tourism New Zealand markets New Zealand to the world as a visitor destination. Find out more about the 100% Pure New Zealand campaign, our markets and how to get involved.
As the New Zealand winter sets in, ski fields up and down New Zealand are seeing an increased number of Australians hitting the slopes in search of a winter ski holiday. Read more
30 July 2010
29 July 2010
28 July 2010
23 July 2010
15 July 2010
8 November 2010
ExCel, London, UK
27 July 2010
New Zealand House and Le Meridien Piccadily Hotel, London
Changes to the revised Code of Conduct 1 July 2010
Keep up to date with latest news in the lead up to RWC 2011
Tourism operators with a well-established product can build their customer base by heading offshore.
Tourism New Zealand is targeting the youth and backpacker market with a new campaign urging them to 'Go All The Way'… to New Zealand.
Building on the successful 'What's On' campaign, Tourism New Zealand's latest Australian television commercials ask Australians 'Which New Zealand are you this time?'
In 2007, Tourism New Zealand launched a new era of the 100% Pure New Zealand advertising campaign, with a focus on New Zealand as the youngest country on earth.
A number of joint-venture campaigns have kicked off in Australia, boosting our profile and highlighting New Zealand's regions and seasons.
A new tourism marketing campaign in China is using social media and celebrity to boost New Zealand's profile in the world's most populous nation.
The 'What Do You Say UK?' television commercials feature British travellers on location in New Zealand talking about their holidays. Recent advertisements have targeted backpackers and older 'adventurers'.
In 2008 China overtook Japan as New Zealand's fourth-largest visitor market. As the world's fastest-growing economy, China offers enormous opportunities for New Zealand tourism.
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