In 2026, ITB successfully brought back over 5,600 exhibitors from 166 countries to network, negotiate and do business in person. The show has proven to be a well-established platform for one-on-one meetings and networking opportunities with buyers from Germany as well as wider Continental Europe.  

ITB Berlin 2027 will continue taking place over three successive days from Tuesday to Thursday with a focus on exhibiting companies, trade visitors, buyers and the media. Tourism New Zealand will have a dedicated stand for New Zealand industry partners.

To learn more about the event, please read the event prospectus linked below.

TNZ Activity 

• TNZ Stand
• TNZ Staff attending
• Industry Partners attending

Key dates

• Prospectus launched - w/c 31 August 2026
• Applications open - 3 September 2026
• Applications close - 18 September 2026
• New Zealand delegation confirmed - by 23 September 2026
• ITB Berlin 2026  - 16-18 March 2027

Event Prospectus & Registration 

• Event Prospectus - Click here 
• Applications are now open - Click here(opens in new window)

For more details

• Salina Sos - Events and Experience Specialist - New Zealand - events@tnz.govt.nz(opens in new window)
• Event Website Here(opens in new window)